Advertising is in transition from traditional push media like television and print to a more interactive and engaging pull social media. The result is that agencies and companies are seeking ways to better engage their audiences to meet business objectives. Zinnia Solutions' goal is to further brand awareness and loyalty by creating Facebook applications that clients will want to use on a regular basis and share with their friends.
We take a multi-step approach, starting with getting to know your needs, your company and your audience. Working closely with you and your agency partners, we will create strategy. Next, we will develop application prototyping using our information architecture and user-experience design experience. Third, we develop your application with our iterative process, while keeping you fully involved. FInally, we deploy your application. This includes going through the Facebook application approval process as well as online marketing to promote your Facebook application campaign. We will work with your offline traditional advertising and/or PR agency as well as your internal marketing team. After launch we will continue to support your application for up to 6 months.
Additionally, we work with you and your partners to provide:
Just developing a functional application is not enough in terms of attracting and maintaining an audience. We have developed methods that will fully utilize the existing Facebook channels to propel your application to meet your goals.
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744 South Street Suite 72Philadelphia, PA 19147 (215) 305-8815
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